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Indian Financial Scape

Financial services availabilty, market size, incomes, demography, asset penetration, credit, savings.

City Skyline of India

Income distribution, savings and expenditures, Index of best cities to invest and live in.

Market Skyline of India

Income distribution - low, middle, and affluent, Market size across product segments, SEC classification.

District GDP of India

GDP at district level for all states of the country - 3 major sectors and 12 sub-sectors of the economy.....

Housing Skyline of India

Ownership across income/age ,Forecast of housing demand,Insights into household types.

City Skyline of India Neighborhood Series

Incomes, expenditures and savings in 100 plus neighbourhoods of top cities

Indicus Consumer Spectrum

33 urban Consumer Segments in India based on lifescycle stages of chief wage earners of households and their skill levels.

Industrial Skyline of India

60 Industrial Sectors - units engaged, production, employment and consumption of industrial products in states and districts

Towns & Rural Blocks of India

Households, population, income savings expenditure for 431 towns and around 5000 peri urban centres & all rural blocks

Indian Development Land Scape

Education, health, economic Status, infrastructure, demography, empowerment, crime, and more, for all states & districts.

Urban Consumer Expenditure Spectrum

Income group wise expenditure on 21 categories & Households, population across income categories.

Consumer 2.0

Volume no. 2, Issue 23, August 2010

News and Insights

The makeover show
As many as 12 television channels from various genres have gone in for a re-branding exercise this year........

Jaguar goes for the kill

JLR revenue jumped 10.5 per cent quarter-on-quarter while Ebitda jumped 50 per cent in the same period. This was much better than the standalone results of Tata Motors. JLR also turned free-cash flow positive after accounting for capital expenditure and product development expenses of around Rs 2,000 crore........

Star CJ Network India has launched a 24-hour home shopping channel 

The consumers will be offered what all the top-notch manufacturers are offering these days such as LCD TVs, mobile phones, washing machines, electronic goods, jewellery and cosmetics. A team of show hosts will inform the viewers about the various features of the products to help them make an intelligent choice........

China Consumer Confidence Rises in Second Quarter

China's consumer confidence index rose in the April-June period for the fifth quarter in a row, boosted by a growing willingness in the countryside to spend as incomes rise, the National Bureau of Statistics said…..

Your GuideTo Consumer Confidence

The consumer's power is often taken for granted. Moreover, we tend to underestimate the financial IQ of consumers by lumping them into an anonymous demographic and overblowing their irrational emotions regarding the future state of the economy.However, if we can better understand the forces and indications of consumer confidence, we can benefit from the next several months of consumption patterns........

Consumer Confidence Is Weak But Americans Will Splurge on "Little ...

Consumer Confidence Is Weak But Americans Will Splurge on "Little Luxuries," Says Gary Shilling. Posted Aug 13, 2010 10:24am EDT by Keegan Bales in ....

Inside China's Consumer Culture - China Tracker

In order to understand the future trajectory of China's domestic consumer market, it's important to gain an understanding of the historical context of consumerism in China. Karl Gerth is a professor at the University of Oxford who ...

The Disconnect Between Consumer Confidence and Retail Sales

Are consumer sentiment surveys like this one and others, including the polls published by the Conference Board and Gallup, painting an unrealistically dire picture of where things stand? Or are the "official" statistics on consumer spending giving us an artificially inflated reading on the consumer's pulse?

Top retailers seek 51 per cent FDI in multi-brand retail

Two of the world's top retailers, Walmart and Carrefour, vying for a cut in India'sorganised retail pie, have asked the government to allow up ..

Future Retail to open 60 stores in next 18 months

Retail major Future Value Retail India Ltd is looking at opening 60 more stores in all its three segments, in the next 18 months and taking the total number of retail outlets to 249 in the country

The Heart of The Middle Class

Segment B2 corresponds to the typical urban family shown in advertisements: well educated, upper-middle class couples with one or two young children. The majority, 55% of these households, have four members, in line with the hum-do-hamare-do image; just 9% of the households in this segment have more than two children. While most of them live in nuclear families,15% of the households do have senior citizens as well.

Most of them (86%) live in apartments and a larger proportion of households in this segment own their houses-26%, compared with the 17% in the younger segment of B1. Having moved up the life stage, they have also procured all the basic assets-all households own television sets, almost half own cars. Almost a quarter have acquired assets such as air conditioners. While air conditioners are a luxury for most Indians, these are, in fact, slowly becoming a necessity for well-to-do houses that can afford to have controlled temperatures indoors and keep out the city noise and pollution.

Indicus Analytics

More Affluent Smaller Homes

The A2 segment is much more affluent than others, and a much smaller one as well. With nearly 400,000 households, it stands 25th in size but has the sixth highest income among all 33 in this series.

These are households where the chief wage earners are second- or third-generation urban residents. With good access to education, more than three-quarters have completed graduate degrees while 12% of the chief wage earners have moved on to earn postgraduate qualifications.

As all the chief wage earners in this category are self-employed, the sectors of employment are quite diverse-wholesale and retail trade, manufacturing and construction each account for more than 20% of the sectoral employment. While the first two have traditionally been sectors where entrepreneurs have struck out into after graduation, the third-construction and real estate-has attracted larger numbers in the past decade. The insatiable demand in cities spans a range of opportunities-apartment complexes, row houses, townships, office complexes, farmhouses for the high net-worth individuals, etc. Being a “builder” or a real estate developer is a career move that has attracted those with the inclination to work independently and the capacity to move through the maze of regulations in local urban bodies.

Access to finance is relatively easier than before, and not just from financial institutions. With soaring real estate prices, funding is also available from relatives and friends with money to spare for what is seen to be an opportunity to make a quick buck. There are some in this segment who may have been hit the hardest by the 2008 crisis, being over-extended on their projects. But this still hasn't taken away from the essential demand-supply dynamics of urban real estate; this is still a profitable sector for those with business instinct.

Indicus Analytics

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Insights from Indicus

Growth Momentum Faces Risk

Continued Tightening of Interest Rates may keep Economic Expansion below 8.5%

India Health Report 2010

India Health Report 2010 - Indicus Analytics and Business Standard publication

HOMOGENOUS ONLY TO A CERTAIN POINT

The Indian consumer market has two features that make it attractive and at the same time challenging for marketeers-it is large and it is complex

Richest segment in urban India

A4 is a small segment with large families, households whose chief wage earners are graduates or postgraduates working as professionals, managers or businessmen.

Well-settled businessmen

The A3 segment is formed by households whose chief wage earners have children above the age of 12 living with them

Another hike by RBI unlikely soon

It appears the RBI wants to send out a signal of being pro-active and in control right before a delayed monsoon and energy price rise.

MORE AFFLUENT, SMALLER HOMES

The A2 segment is much more affluent than the ones seen in the past few weeks, and a much smaller one as well.

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