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Consumer 2.0

Volume no. 2, Issue 10, July 2009

From around India

Toyota thinks big for India small car
“The next 10 years for Toyota Kirloskar Motor will be different from the last decade. That time was spent usefully to stabilise the India business and put it in order. It is now time for a new vision and mission,” Mr Hiroshi Nakagawa…..

Consumer durable cos reap summer benefits
Sales of split ACs are growing faster than that of window ACs. Split ACs account for around 60 per cent …..

Why Maruti Splash became Ritz in India
So now you know how Splash got changed to Ritz! What we still don't know is that will ...

LG to enter App Store, launches network monitors in India
With its mobile app store, the company is initially focusing on Asia. The efforts are expected to expand pan world gradually.

E-Billing Solutions(EBS), India's Leading Payment Gateway “Goes ...
Indian consumers are showing an encouraging shift from traditional modes of payment such as paying bills over the counter, to the advanced payment mod

LG Electronics Launches Clean Development Mechanism Business in India
LG refrigerators also receive highest ratings from the Indian consumers as well as it has held number one market share position in India in recent years.

FMCG, durable cos squeeze more out of rural markets
Makers of consumer expendables (fast-moving consumer goods in industry parlance), mobile phones, automobiles and durables, say they will now develop products for rural markets.

Demand curve: Indicus-Mint Series

People in large cities earn more but save much less

If India’s top 112 cities are classified into metros, state capitals and other cities, we see that metros on an average have the lowest savings rate and highest per capita income

India’s high savings rate is touted as a strong defence against any economic slowdown. These savings help in routing funds towards greater investment that in turn fuels growth. However, the spread and sustainability of India’s savings rate is unclear. Many believe that since households in the metros have higher incomes, they would also be the highest savers. The numbers do not bear this out. more...

Know about Indicus Products here

Segment A2 from the Indicus Consumer Segment

Indicus Consumer Spectrum has been designed to help marketers understand the essence of 33 Consumer Segments, which together represent the entire urban spectrum of India. It highlights the key features which make each segment distinctive

Insights from Indicus

Peeyush Bajpai Laveesh Bhandari: The dark side of the ID database

Budget to aid short-term growth

Of Reforms, Deficit And Inclusive Growth

FE-Indicus policy series - A tall order

Snapshots from The Industrial Skyline of India

From around the world

7 Reasons Nokia Phones Get No Love in US
Nokia is the worldwide king of cellphones. But don’t tell that to U.S. customers. Nokia’s market share in the United States is on the decline…..

Can eco-friendly glazed windows replace ACs?
Effective glazing of windowpanes may reduce the growing reliance on energy-gobbling airconditioners

Consumer Confidence Finally Matches Their Actions
Just like the economy typically lags any stock market recovery, consumer confidence apparently lags reality. Since their confidence levels have been rising ..