VAS over the mobile: Regulatory environment falls short
Tuesday, December 23rd, 2008Value-added services (VAS) over the mobile are important for both the operators and content providers. The former believe that this provides a way out of the predicament of decreasing average revenues per customer (ARPU). The latter see this as a potentially powerful distribution medium, in light of the increasing likelihood that the mobile will become the primary method of accessing the Internet for a majority of the population. (more…)
