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Posts Tagged ‘Consumer markets’

An Insight from our new product

Wednesday, April 8th, 2009

We have defined 33 Consumer Segments, which together represent the entire urban spectrum of India. (more…)

The Nano Launch

Wednesday, March 25th, 2009

The Nano is finally out in the market. Many things have been said about it, (more…)

All our public documents in one place

Thursday, January 15th, 2009

Technolgy is beautiful and it gives us many options.

I have been grappling with ideas on how to present as much of our public work as possible in one place.

I finally got a tool. Just see the results below. I like it because it is simple and effective

 


Low cost housing is in!

Monday, January 5th, 2009

The real estate sector is feeling the pinch. What started a decade back, as a “dream come true” for middle class Indians having a house of their own, seems to suddenly have gone wrong.   (more…)

How do we estimate the parameters in our products?

Tuesday, December 23rd, 2008

There is always the question of how exactly do we arrive at the estimates for various parameters in our products. Our products provide estimates at country, state, district, city and sub city level. How do we do it? (more…)

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