An Insight from our new product
Wednesday, April 8th, 2009We have defined 33 Consumer Segments, which together represent the entire urban spectrum of India. (more…)
The Indian Market
Your guide to the Indian Economy and Consumer Markets
Your guide to the Indian Economy and Consumer Markets
Posts Tagged ‘income’
The Bottom of The Indian Pyramid
Thursday, March 26th, 2009The Indian pyramid has too large a bottom - Not very flattering for a lady aspiring for a leaner and meaner constitution. (more…)
How do we estimate the parameters in our products?
Tuesday, December 23rd, 2008There is always the question of how exactly do we arrive at the estimates for various parameters in our products. Our products provide estimates at country, state, district, city and sub city level. How do we do it? (more…)